Galaxy II vs IKEA
IKEA stands for Ingvar Kamprad Elmtaryd, Agunnaryd.
The IKEA story began in 1926 when founder Ingvar Kamprad was born in Småland in southern Sweden. He was raised on ‘Elmtaryd’, a farm near the small village of Agunnaryd. Even as a young boy Ingvar knew he wanted to develop a business. In 1920, at the age of five Ingvar Kamprad starts selling matches to his nearby neighbours and by the time he is seven, he starts selling further afield, using his bicycle. He finds that he can buy matches in bulk cheaply in Stockholm and re-sell them individually at a very low price but still make a good profit. From matches he expands to selling flower seeds, greeting cards, Christmas tree decorations, and later pencils and ball-point pens.
Operating in 41 countries, IKEA is the world’s largest furniture retailer with more than 301 stores and 30 franchised units. The largest market for the company is Germany with 44 stores followed by the United States with 37 stores. Sales volume of the privately held company is estimated at over $24 Billion with $3 Billion coming from the US according to recent reports. According to the company 533 million people visited its stores last year. IKEA’s products are exclusive to IKEA and typically reflect its Swedish heritage with modern architectural design.
So how can we say Galaxy is better than IKEA?
With tongue in cheek…..”Because all IKEA furniture come flat packed and need to be assembled, but Galaxy II comes ready assembled AND sterile!” 😉
Galaxy II also benefits from the typical Swedish design thinking in its practical, sleek, modern design. With more sophisticated cam lock solutions replacing the old fashioned screw or bend mechanisms in old ring retractors, Galaxy II provides a slicker operation and a more advanced design.
Galaxy II vs Volvo
Volvo Cars (Swedish: Volvo personvagnar), stylized as VOLVO, is a Swedish luxury automobile marque. It is headquartered in Torslanda in Gothenburg, Sweden.
The company manufactures and markets sport utility vehicles (SUVs), station wagons, hatchbacks, sedans and compact executive sedans. The Volvo Group was founded in 1927 as a subsidiary of the ball bearing manufacturer SKF. When AB Volvo (now a separate company) was introduced on the Stockholm stock exchange in 1935, SKF sold most of its shares in the company. Its cars are marketed as being safe, solidly built and reliable while emphasizing their Swedish heritage and design.
The galaxy II connection to cars may not be an obvious one at first, but the hooks in the top quality stay hooks are praised for their superior quality and outstanding finish. And that shouldn’t be surprising; they are made by the same supplier who provide Tesla and Porsche!
But how can we say Galaxy II is better than Volvo?!
They are similar in many ways: focus is on safe, solidly built and reliable, with Swedish heritage and design!
However, Galaxy II is WAY superior to the Volvo – the cars don’t come sterile and would NEVER fit in your operating room!
Fun Fact: Our founders first car was a red Volvo 66, given to her by her Great Grandfather Arvid Larsson when he was getting too old to drive. It was very old, and kept breaking down in various locations, adding many miles of exercise to our founders’ youth in Sweden, as she had to walk herself to the destination! Despite this, she kept it for years, and was sad when it finally gave in. She remembers it (and him) very fondly.
